Retail Innovation Club

Your Gateway to Israel's leading Retail-tech startups.


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Optimove empowers brands to exhibit emotional intelligence when communicating with their customers. Our mission is to help marketers drive measurable growth by autonomously transforming customer data into actionable insights, which then power thoughtful customer communications, at scale.


Optimove's Science-First Relationship Marketing Hub implements a science-driven approach to planning, automating and optimizing a complete, hyper-personalized relationship marketing plan. By combining predictive customer analytics, AI optimization technologies and a multi-channel campaign execution engine, Optimove helps marketers deliver the right message via the right channel to every customer, every time. The result is happier, more loyal customers and significant increases in customer spend, engagement, retention and lifetime value.

Product, Technology & Innovation


300% growth 2015-2018

Awards & Recognitions:

Last Minute, Stitch Fix, Family Dollar, Dollar Shave Club, 1800 Flowers, River Island, B&H, Boden, Glossier, Miniclip, Bwin.

Prominent Clients:

$20M (company was bootstrapped until $100M valuation) Corporate Round


HaShlosha 2, TLV





Company Name: 

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What's Next

Main focus today Machine learning. Going deeper into web visitors (not just customers).

founder and CEO

Pini Yakuel


Pini's extensive experience in analytics-driven marketing, business consulting and sales, along with his innovative approaches to entrepreneurship and business-building, have earned him recognition as a thought leader.

Join our annual

Retail innovation event

June 03 | 8:30 AM - 5:00 PM

Contact Us

1 Sapir Street, Hertzliya

Ampa Tower

8th Floor

+972 52 7350942

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